I recently received some sales advice and thought I would share.... I'll keep the "advice giver" anonymous for the time being, but they are a well respected sales person in my eyes. Here it goes:
Selling is easy. Just remember that customers are people and they make decisions, are made happy and get pissed off by exactly the same things as the rest of us.
Never take anything personally, it's just business. None of this is life threatening.
If someone comes up with an objection (e.g. "that won't work here because") STOP, think and the next sentence that comes out of your mouth should be "that's not a problem". Amazing how those words diffuse a multitude of situations...
Oh and Read "Selling to Vito". Best book on selling I ever read. Many deals die on the CEO's desk. So sell to the CEO.
